Monthly Lunch

September 24, 2020 : : 11:30am-1pm

BIM is to VDC as Extra Work is to Profit

Benjamin Crosby, Director of VC, Yates Construction

We have heard about BIM for years, but many companies have gone astray. How do we change the course of BIM so we get to the promised efficiencies and profits? It is a paradigm shift that we like to call Virtual Design and Construction.

Upon completion, guests will:

  • Understand the subtle difference between BIM and VDC.
  • Learn the first steps to making BIM profitable for the firm.
  • Learn key process changes that improve efficiency.

Benjamin Crosby, CM-BIM, CM-Lean, CCM, LEED AP BD+C, is passionate about building and education. He earned a Construction Management Degree with Math and Physics Minors, from Brigham Young University, is a member of the AGC National Board, AGC IT Forum Steering Committee, CMAA Professional Development Committee, and instructs the AGC BIM and Lean Education Programs. As a builder educator, he motivates people to how to improve their projects and careers. Family is an important part of his life and Benjamin has been married to Bethany for 18 years and they have 7 children together. Benjamin started in construction on a framing crew building custom homes, then moved into management of large projects with an emphasis on electronic project management and scheduling. He tried something different for 2 years teaching High School in Arizona, then returned to general construction and construction management in 2006. Then as BIM emerged, he has fully engaged in Virtual Design and Construction. As Director of VDC, Benjamin has overseen implementation of VDC for over 300 projects, has had significant influence in his company’s Lean journey, and is currently the Yates Companies Productivity Champion.


11:30 am Doors open, lunch begins | 12-1 pm Programming
$20 Members and Guests | $10 AIA Emerging Professionals (discount limited to first 10) | $10 MSU SARC Students
1 LU | Download the flyer 

Hal & Mal’s | 200 Commerce Street | Jackson, MS
Menu: To be announced.

Please email Amber if you have special dietary restrictions.



Our venue for 2020 is Hal & Mal’s, a Jackson icon. Meet us in the Red Room (inside and to the left) for good eats and great conversation!